To commence the 2023 travel and hospitality awards season, Tripadvisor®, the world’s largest travel guidance platform, today reveals its Travelers’ Choice® Best of the Best Destination Awards. Every year, Tripadvisor analyzes the millions of reviews submitted on its platform over the past 12-months by a global community of hundreds of millions of travelers to uncover the best guidance for everyone looking to make amazing memories on their next holiday or vacation.
Rather than relying on a cadre of tourism editors to tout what they believe are the best destinations worldwide for a vacation, Tripadvisor’s rankings are based on insights from millions of real travelers who visited these destinations in the past year and left their feedback on Tripadvisor. All the Tripadvisor community’s favorite travel destinations of 2022, plus their recommendations of the best places to travel in 2023 can be found here.
“We saw a resurgence of travel demand in 2022, and the outlook for this year is bright,” said Sarah Firshein, the Head of Editorial at Tripadvisor. “Long-haul trips have made a comeback, and we’re seeing a lot of Americans excited to plan trips to Asia and the Pacific region for the first time in several years. Cities like Paris and London, which may have taken a backseat to less populous destinations throughout the pandemic, are back on travelers’ minds, while places like Alaska and Cuba are also piquing a lot of interest.”
Cuba is the No. 1 Trending Destination in the world for 2023; this category reveals destinations with the greatest year-over-year growth in interest on Tripadvisor, indicating new hotspots on the rise. Since the U.S. eased some travel restrictions in May, and with the addition of new direct flight routes, appetite among travelers for Cuba has been surging on Tripadvisor. Known for old-world architecture and rich history, the island offers fascinating opportunities for cultural exchange. This is followed by Hoi An, Vietnam, at No. 2 and Mauritius at No. 3. Asia is the top trending region in this category, taking half of the top 10 spots. Closer to home, Juneau, Alaska, made its debut as the No. 1 Trending Destination in the United States for 2023. Located at the base of Mount Juneau, this is the perfect place for a journey into the gorgeous Alaskan wilderness.
“Above all, travelers are seeking out new adventures this year, and our Travelers’ Choice 2023 Destinations list reflects the very best places chosen by our devoted community,” Firshein said. “The diverse range of choices offer opportunities for cultural immersion, incredible culinary experiences, awe-inspiring natural wonders, and more—it’s really the ultimate reference guide for travelers dreaming about where to go next.”
Top 10 Trending Destinations in the World
- Don’t miss: wander around the charming streets of Old Havana
- Hoi An, Vietnam
- Don’t miss: explore Ba Na Hills and the picturesque Golden Bridge
- Don’t miss: enjoy a Catamaran cruise to Ile aux cerfs
- Siem Reap, Cambodia
- Don’t miss: sunrise tour of Angkor Wat
- Chiang Mai, Thailand
- Don’t miss: take a Thai and Akha cooking class
- Grand Cayman, Caribbean
- Don’t miss: snorkel Stingray City
- Fes, Morocco
- Don’t miss: take a walking tour through the charming walled city
- Baku, Azerbaijan
- Don’t miss: explore the Absheron peninsula’s diverse attractions on a full day tour
- Kathmandu, Nepal
- Don’t miss: hop on a flight for close-up views of Mount Everest
- Krakow, Poland
- Don’t miss: dive into Polish culture and cuisine with a vodka tour
The Travelers’ Choice Best of the Best Destinations Awards honor travelers’ favorite destinations worldwide based on the quality and quantity of ratings and reviews, specific to each award subcategory, for accommodations, restaurants, and things to do in destinations from travelers globally on Tripadvisor over the 12-month period between November 1, 2021 and October 31, 2022.