On the last Wednesday in March, National Little Red Wagon Day celebrates the memories in the making and the ones already made. One iconic toy wields the power of imagination for adults and children alike as it brings us together to explore, laugh and play.
For nearly 100 years, Radio Flyer has been bringing smiles to kids of all ages and creating warm memories that last a lifetime. As a brand, Radio Flyer has always supported unstructured outdoor play and its positive impact on children. With their 100th anniversary on the horizon, Radio Flyer would like to establish a day that celebrates kids’ imaginations and the vehicles that help them explore it – their wagons.
This iconic toy is one of the most enduring toys of all time. For generations, children have led little red wagons down Independence Day parade routes, carried out infinite imaginary missions and voyages of childhood fantasy. It is not unusual for a little red wagon to be handed down from one generation to the next, treasured like a family heirloom. The adventures are enjoyed by all, regardless of age.
HOW TO OBSERVE LITTLE RED WAGON DAY
As the weather gets warmer and spring officially begins, use the day to encourage kids to get outside, get active and go wherever their imaginations take them. Use #LittleRedWagonDay and tag @RadioFlyer to share on social media.